We still want to consume news – but tastes are changing

Tim Burrowes

October 17, 2013 1:55

In this crossposting from The Conversation, QUT’s Stephen Harrington argues traditional media needs to look more closely at young consumers.

Earlier this year, the ABC’s managing director Mark Scott announced Australia’s public broadcaster would begin a search “to find creative ways to deliver news to children and teenagers”.

In the announcement, Scott rightly commented that:

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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2 COMMENTS

Al 18 Oct 13

The Daily Show with Jon Stewart (and sometimes John Oliver) is the best place to get any international news. Especially their regular segments on the idiocy, hypocrisy and incompetence of “real news” basketcases Fox and CNN.

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PROM3THEUS 22 Oct 13

You forgot that we all now expect news we can comment on and voice our opinion on, corrections on, or discuss. This is Web 2.0 at it’s core. Unfortunately lots of tabloidish news sites like news.com.au and it’s ancillery sites now turn comments off on EVERY article.

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