Network Ten’s Studio 10 extends to three-and-a-half hours

Network Ten is to extend the running time of its morning chat show Studio 10 by an hour, leaving it on air until noon every day.

The change, which kicks off in a fortnight on July 24, will see the show run for three-and-a-half hours from 8.30am every day. It follows steady audience growth since Studio 10 launched in 2013.

The extension will see the show vie with Seven’s Sunrise and Nine’s Today – which both run from 5.30am until 9am – for the title of Australia’s longest daily TV show.

Studio 10 is helmed by Sarah Harris with a regular ensemble of co-presenters Joe Hildebrand, Denise Drysdale, Ita Buttrose and Jessica Rowe. The show also features branded content segments led by Jono Coleman, along with a series of regular guests.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.