Sunrise boss: Unlike Today we’re not going for the old school thinking of running dead over summer
The boss of Seven’s Sunrise has suggested that rival show Today is behind the times by allowing its A-team of hosts to take an extended summer break.
Sunrise – which kept familiar faces on screen throughout the non-ratings period has been trouncing Today in the ratings.
Sunrise EP Michael Pell’s comments followed new Today EP Neil Breen almost admitting defeat by telling today’s Sydney Confidential that “Seven have played it well” in keeping Melissa Doyle and David Koch on air. Doyle stayed on until Christmas and Koch returned immediately afterwards.
Today seems to be doing all it can to repulse viewers. This weekend they have gone on an all-out binge promoting their millionaire mates at the Magic Millions on the Gold Coast. They do this every year. The public does not want to hear how much Singo and Gerry are shelling out for new thoroughbreds.
Today’s behaviour over Summer reminds me of the year Nine took off A Current Affair over summer, thus giving Today Tonight a huge boost. 2GB have also sent their announcers on extended leave meaning we have to put up with their B Team for almost two months. The sure sign of arrogance and hubris.
And Ch9 complain about Cricket Australia picking a 2nd team. Look in the mirror!
They need a break sometimes or burn out
Now if Seven will only get rid of that awful ‘Kochie’s Angels’ segment, it would make for far better television.
I find it very frustrating how most of the media outlets in Australia pull back their coverage and schedule for a prolonged period at this time of year. Its refreshing that Ch7 are still running decent news programming.
This is actually the time when i have the most free time to watch TV, read the papers and listen to the radio.
Notably SMH’s weekend sections such as Good Weekend don’t publish for a whole month over Christmas! These aren’t news led so surely features can be written prior to the break and they still can still publish!! I’m not sure what the reason behind this are but i suspect the readership for this period would increase.
Today or Sunrise could have muppets hosting they are both drivel.