Sunshine Coast to launch NZ-targeted campaigns from tomorrow
Visit Sunshine Coast is looking to capitalise on the upcoming Australia and New Zealand quarantine-free travel arrangement with strategies and activities for its re-entry into the New Zealand market to commence from tomorrow.
Over the coming months, Visit Sunshine Coast will also roll-out an industry development program “Restart-New Zealand”, which will comprise mentoring and a set of workshops to assist Sunshine Coast operators to maximise opportunities from the New Zealand market.
Prior to the pandemic, New Zealand was our number one international market with 84,000 annual visitors, 650,000 room nights, and an economic value of $110 million.