SWM shares fall again after shareholders vote for SCA merger

Tim Burrowes

December 22, 2025 7:16

Despite a giant majority of Seven West Media shareholders today voting to merge with Southern Cross Austereo, the stock slumped on the ASX today.

The price of SWM shares fell 4% to to 12c – a low point only briefly hit during the early months of the 2020 Covid market panic. Seven’s market capitalisation dropped to $178m.

SCA also fell today, losing 1.2% to land on a market cap of $190m.

The companies’ combined market cap of just over $367m is down by 12% since they announced the merger in September.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.