Sydney Dogs & Cats Home uses photography to find owners for homeless pets
Twenty-one photographers have been commissioned to shoot homeless dogs and cats for the Sydney Dogs & Cats Home in a photography exhibition style campaign that will run in outdoor sites across the city. The campaign was devised by M&C Saatchi, SD&CH’s agency for 10 years.
Sixty-three one-off ‘limited edition’ prints will be displayed all around town in AdShel superlites from 23 May.
Oh I love this campaign! Just brilliant!
And guaranteed to get my wife on at me about adopting a pet again. I can see it working this time…
That last photo of the dog is just gorgeous!
SDCH are so fantastic.
Really wonderful people who work and volunteer there. I’ve had 2 beautiful, wonderful dogs from the home and I cannot tell you how devoted and inspiring this group are. I’m looking forward to bagging a poster…if you can – go and bag a pet too!
Great work M&C / Adshel / Photographers.
Very smart campaign!
Oh the dog in the middle is just perfect..it looks like a dog crossed with my cat. It’s a cat-dog!
“Twenty photographers have been commissioned to shoot homeless dogs and cats ” …. now THAT is cruel … find them a home instead. Could have chosen better words Tim.
I loved this campaign! This should work well in my hometown as we also have lots of street dogs around here.
I have two adopted dogs myself and feel proud of it.
Adival / Florianopolis – Brazil
If you click through to the website you’ll find it easy to make a donation – I just did. Go on …
Love it! Well done Josh, Jase & Gav.
Awesome campaign M&C, photographers and Adshel. Can’t wait to see this up on the streets of Sydney!