Sydney Opera House pushes its children’s entertainment credentials in cinema campaign

A young girl’s imagination is sparked by a trip to the Sydney Opera House, in the new ‘Where inspiration lives’ campaign highlighting its programs for children.

As the girl describes the trip to her younger brother, the pair are transported to the Opera House and explore the building, encountering characters including One the Bear, Spot the Dog and dinosaurs.

At the end of the ad the camera zooms out and reveals the children’s blanket fort imitates the sails of the Opera House.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.