best job in the world

Cannes Day 2: Best Job In The World is best PR campaign in the world 29

Cummins Nitro leads the PR pack on first day of Cannes Lions 3

3 win continues Cummins Nitro’s big year

Tourism Queensland makes a showing at Clio

Reef job and Earth Hour among 50 best publicity stunts of all time’ 9

Wi-fi as advertising; Four-day agency week; Newspaper pioneer dies; Vanilla Ice pt 2; Who is Craig? 1

GOODLINX: The tone of online comment; Humpty Dumpty does PR; Fairfax’s spin drought; PR etiquette of Twitter 1

EXCLUSIVE: ‘Tegan’ tells her side of the fake reef video furore and blames the “lazy” journalists 11

Meet the OTHER agency who had the Best Job In The World idea

Rogue reef site is taken down 3

EXCLUSIVE Tourism Queensland admits: The Reef video was a fake that took in AAP 18

DR MUMBO: 2009 Aussie viral videos much like 2008 – they still suck 14