COVID-19

Up to 80% of news coverage in 2020 related to COVID-19, finds joint report

WPP AUNZ’s Rose Herceg says brands need to be clear or ‘shut-up’ amid latest COVID flare-up

How the media and marketing industry is dealing with another lockdown

Trust in media and government drop in latest study by Edelman Australia

Melbourne Airport launches campaign to encourage Victorians to get vaccinated

Mumbrellacast: Does the Australian Government need a CMO?

Arm Yourself: The industry response to the latest government Covid-19 campaigns

The government’s fear-inducing vaccine ad won’t calm the millions who still don’t have access to a jab

Australian Government vaccine campaign attracts wide criticism on launch

Trust, agility and collaboration: lessons from a remote working CEO

We need a shot of great government advertising now

Australian ad spend hits pre-COVID high in May

Barnaby 2.0 offers hope for AstraZeneca’s Aussie PR issues

Mark Wheeler on how YouTube talks to consumers across the whole marketing funnel

‘Honesty’ and ‘more financially ready’ the priority for Australians post COVID, study finds

COVID vaccination has turned into a ‘battle of the brands’ – but not everyone’s buying it

GroupM updates ad revenue growth predictions

Melbourne’s 4th lockdown: Is the industry handling it differently this time?