Lion Nathan

Must love beaches

West End Draught tries to redraw the Victoria-South Australia border 2

Samsung appoints ex-Lion Nathan marketer Arno Lenior to run marketing 4

Businesswriters & Design appointed to Lion for sustainability report

Beam Australia installs Andrew Coates as marketing director

Pillows and guide dogs dominate AWARD Awards 4

James Boag dips into pure Tasmanian waters again 14

Hahn Super Dry kicks off lucky bottle promo with a difference 25

Saatchis’ Neal Fairfield takes top prize at APG’s strategy awards 8

Lion Nathan promotes XXXX spin-off in bid to reintroduce brand to younger drinkers 19

Diageo hunts for another ad agency

Mojo’s Speights ad features the long walk for a beer 8

Host loses Ikea days after being dropped by Lion Nathan 2

Saatchi & Saatchi and Host dropped from Lion Nathan roster 17

25 mad complaints to the ad standards board 37

Ad of the month shortlist: Optus, a theme park for men, a monkey, beer, crime and Sunbeam 12

Boag’s Draught brings ‘Knight’ to life in social media and experiential push 3