https://www.youtube.com/watch?v=3gt_a-pGZow AdWeek: 'Dumb Ways to Die' Returns With a Trick-or-Treat Halloween Special ""Dumb Ways to Die," the famed Australian train-safety campaign from 2012, has done a couple of encores for special occasions. First it did a Valentine's Day ad. And...
Morning Update: Dumb Ways to Die's Trick-or-Treat for Halloween; Netflix use GIFs in outdoor campaign; Sofia Coppola directs Gap's holiday ads