TikTok has become the new Google for Gen Z and Gen Alpha, and young people are getting sick of "basic" branded content online, according to global creative network OK COOL's 2025 Trend Report. The annual report, which delves into social trends and how they shape culture, has found t...
TikTok is the new Google and Gen Z are sick of 'basic' online branded content: OK COOL 2025 Trend Report