Welcome to Start the Week, our Monday scene-setter for the week ahead. Today: TikTok piles the pressure on the television industry as US legislators put the squeeze on the short form video platform; the TV revenue slump still hasn’t hit bottom; how consumers are making brand compromises...
3
StW: TikTok crackdown; Consumers' sauce sacrifices; Free-to-air ads slump 17%; ABC ups its marketing spend
