Don’t build your home on someone else’s land – TikTok, cookies, and Facebook news

Yesterday morning, I saw someone on breakfast TV that I hadn’t thought about for years. They were introduced as a TikToker. When I last thought of them, they were an Instagram influencer. Before this, they were a YouTuber. The internet moves quickly.

Tech giants rise and fall. Words like ‘tweet’ enter the lexicon, and then, like a bird, they fly away, replaced with a big ugly X. Useful platforms and technologies become useless, and vice versa. One day, we’re watching Vine video, the next day, we need a newfound mastery of QR codes to shop in 180-year-old department stores.

That TikToker on morning TV may soon need a new job descriptor, giving that the US Congress is currently working hard to force TikTok’s parent company ByteDance to either sell off the social media platform – unlikely, given it was valued at A$112 billion last year and therefore has a limited number of potential buyers – or face a total ban in America. 

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