transparency

Industry associations branded self-serving social clubs who are ‘peddling crap’ 7

Media agencies and clients both ‘complicit’ in transparency issues as trust remains major concern 2

‘Full transparency is necessary’: Spotify’s new recruit Dan Robins on the digital industry’s challenges 3

Ignore the hype – transparency is a non-issue 7

CMOs need to take ‘accountability’ for agency transparency says Virgin marketing boss

PR agencies told to swoop on clients while media agencies are weak 2

HCF brings digital media in-house amid growing transparency debate 7

The programmatic debate is simplistic, naive and just plain wrong 6

IAB links with Coalition for Better Ads in a bid to improve online ad experience

Spotting bushfires and helping the lonely feels more virtual than reality 19

If publishers care about transparency, why are they killing the audit bureau? 10

Morning Update: Toyota releases ’emotional’ robot; L’Oreal Brazil reveals make-up for the blind; Vogue’s blogger backlash

Speed, transparency & courage: global advertisers answer the naysayers 2

Morning Update: South Park’s site specific ads; ANA wants Facebook metrics audited; do your ads captivate or aggravate?

Media agencies are also ‘walled gardens’ says former Motorola regional CMO

Media agencies and their numerous conflicts of interest: a recipe for disaster 9

APAC advertisers can no longer ignore the issues of media agency transparency 3

Dentsu Japan ‘irregularities’ involved 100 clients 1