F.Y.I.

Tank announces new business wins

July 24, 2012 11:39

Brand agency Tank has announced a number of new business wins, including Cancer Council.

The announcement:

Award winning Australian brand agency, TANK has celebrated the month of July with a series of exciting new additions to its already impressive stable of clients.

Following a competitive pitch, TANK has been engaged by Cancer Council to work on the brand development and campaign activation of its largest fund raising event, Relay for Life. This will see the not-for-profit embarking on integrating an innovative new digital platform that solves the problem of engaging the passive fundraiser by increasing awareness, participation and retention. The new visual language and multi-channel campaign will roll-out in February 2013 to coincide with World Cancer Day.

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