Telstra appoints Attention + Influence and WPP to PR account
One of the biggest PR accounts in Australia, telco giant Telstra, has appointed both WPP and Omnicom’s Attention + Influence to handle its international and local PR activity, Mumbrella can reveal.
WPP has created a “tailored team” from across a number of its PR and communications agencies to lead the telco’s consumer PR account, enterprise business, sponsorships and sports and entertainment content partnerships.

Telstra has appointed WPP and Attention + Influence to its PR account
Edelman sure is shrinking under the current CEO
Does Telstra realise that their five-note jingle coincides exactly with Toyota’s? Whenever I hear Telstra’s ad all I hear is ‘Oh what a feeling, Toyota!’ Fail, Telstra! I can’t be the only one to make that connection!