Telstra, Vodafone eye closer Netflix partnership as three-month Optus deal comes to an end

Vodafone and Telstra have both hinted at intentions to forge closer ties with Netflix after the US streaming giant’s “exclusive” three-month deal with Optus came to an end.

The telcos today refused to confirm whether talks have taken place with Netflix, following the conclusion of the Optus partnership, but stressed they are keen to provide the widest and “best” in premium entertainment.

Both will view a partnership with Netflix as a key element of their content offering given the popularity of the service since it launched locally in March.