Ten revamps Ten Play ahead of addressable ad launch

June 20, 2019 12:51

Network Ten has revealed an updated site for its BVOD service Ten Play, ahead of the launch of its addressable advertising solution on 1 July.

Ten said the revamped site has an improved search functionality and easier access to Ten content, including Ten Daily, Ten All Access and Ten Speaks.

The new Ten Play home page

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Brittney Rigby was Mumbrella's deputy managing editor - news and analysis. She left Mumbrella in April 2021.

Topics

Addressable advertising addressable advertising solution addressable tv BVOD Liz Baldwin Network Ten Sophie Hicks Lloyd Ten Play

4 COMMENTS

TV Watcher 20 Jun 19

Do I still get to have the exact same ad play in every single break while I watch an old episode of Masterchef?

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Surprise 21 Jun 19

Yes you will along with buffering and flicking as the stream cuts to ads

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Gull L'able 21 Jun 19

Excellent. I will pay a premium for that!

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Rock 27 Jun 19

Any chance of closed captions on TenPlay? 9Now and 7 Plus offers closed captioning.

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