The Bachelor EP Hilary Innes on returning to the fairytale romance

Ahead of the return of The Bachelor on 21 July, Mumbrella’s Zanda Wilson spoke with EP Hilary Innes about Ten’s expectations for the program and how the network is embracing the core values of the brand in 2021.

Ten’s long-running reality franchise The Bachelor returns to screens on 21 July, with pilot Jimmy Nicholson taking his shot at love on the show’s latest season.

Network Ten executive producer Hilary Innes says after using a reality television contestant, Survivor’s Locky Gilbert, as last year’s Bachelor, this year’s season is about embracing the show’s core brand values that have made it a long-running success.

”We cast him and then we looked to cast appropriate women around him, which we always do as much as we can. Why should Australia love him? The thing about Jimmy is that he’s an old-fashioned romantic hero in the sense that he’s aspirational.

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