The Block tops entertainment, Todd Sampson’s Mirror Mirror opens to 572,000 metro viewers

The Block brought in an average of 834,000 metro viewers for Nine on Wednesday, helping the broadcaster to both a network share and primary channel win.

Meanwhile, the first episode of Todd Sampson’s latest program, Mirror Mirror, brought in a solid 572,000 metro viewers, and finished second to The Block in the 16-39 and 18-49 advertising demos.

The program sees the Gruen panelist and former Leo Burnett Australia CEO shine the mirror on the societal crisis of body image dissatisfaction and the manipulative industries that profit from it. The second and final episode will air on Ten tonight.

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