The case of Margaux Blanchard: Publishers fall for AI-written articles

At least six prominent publications have published AI-generated articles by a fictitious freelance author named Margaux Blanchard over the past few months.

Press Gazette launched an investigation that found the curious byline appearing in Business Insider, tech bible Wired, UK arts and music journal Cone Magazine, Californian masthead SF Gate, British political site Naked Politics, and Index on Censorship.

In each case, the author used case studies of people who were unable to be verified anyone else online.

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