The City of Perth shows it has everything you want for Christmas in first campaign from 303 Mullen Lowe

November 15, 2019 10:03

The City of Perth has aimed to capture the energy of the city over summer to highlight the variety of events, shopping and dining available during Christmas.

The Christmas campaign is the first from 303 Mullen Lowe Perth since it won the strategic marketing, media planning and creative for the City of Perth in October.

At the centre of the campaign is a ‘universe’ formed by the lights and energy. The spherical shape of the universe is broken down into quadrants, representing festivities, dining, free parking and shopping. Different advertisements focus on individual quadrants of the universe or highlight it as a whole.

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Zoe Wilkinson

Zoe Wilkinson was a reporter at Mumbrella and the producer of the Mumbrellacast from March 2019 to May 2021.

Topics

303 Mullen Lowe 303 Mullenlowe Perth Andrew Hammond city of perth John Linton Melita Masters Todd Baker

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The City of Perth shows it has everything you want for Christmas in first campaign from 303 Mullen Lowe

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