The flimsiest press release ever?
Sometimes it’s tough being a PR.
Sometimes, in order to promote your product you have to draw quite along bow.
Take, for instance, Fox 8 and their new British reality show Pineapple Dance Studios, which they’ve been heavily promoting.
“The Dairy Milk block curiously named ‘Tropical Pineapple’…”. What’s so curious about pineapple-centre chocolate being named Tropical Pineapple? Is the pineapple grown in a temperature-controlled hydroponic facility?
A case of DIY PR gone wrong, perhaps?
The press release is as fictitious as the show. Could Pineapple be a new breed of non-reality reality TV? Quite entertaining whatever it is
The media release is a bit like the show: tongue in cheek and a some what unbelievable but fun nevertheless
Maybe the writer has been eating too many hydroponically grown pineapples.
Worst. PR. Release. EVER.
Simon Dell
http://www.TwoCentsGroup.com.au
pineapple express anyone?
So that’s why I made a pineapple upside down cake last week. Glad i understand my motivations now.
Their pineapples – dressed up in tutus, and left with a URL tag to “whatisthepineapple.com.au” (I think) – left around Brisbane bus stations were welcomed by a lot of hungry individuals from what I saw though 😛