The MSIX 6: Adam Ferrier – ‘The day is as much about sharing ideas as it is receiving them’
After a four-year hiatus, the Marketing Science Ideas Xchange (MSIX) is back. Mumbrella caught up with this year’s curator, Thinkerbell founder and consumer psychologist Adam Ferrier, to see what he has in store for the much-anticipated event.
Taking place from 4 -5 September at Ovolo Woolloomooloo, the Marketing Science Ideas Xchange (MSIX) will see the return of Thinkerbell’s Adam Ferrier as the content curator.
Ferrier gave us some teasers about what to expect and what he is most looking forward to delving into.
We sat down with him to chat all about it.