The Mumbrella Awards – something to get stressed about

It is now 16 years since I felt the first exquisite stress of organising an industry awards event.

In 1996, standing backstage before giving a welcome speech to 1300 doctors was one of the most stressful five minutes of my life. I physically shook. Having got through it, the next year I got cocky, and did the whole thing without notes.

Since then, I’ve been involved in six awards events for doctors, two for British media agencies, launched one for the Middle East ad industry and I helped lead the first three years of the B&T Awards.

But the most stressful hour of my life came when we presented the Mumbrella Awards for the first time back in 2009. For idiotic reasons I now forget, it struck me that a good way to do it was as a live video stream, with no autocue and only a mariachi band to fill any awkward silence. The highly edited video below of OMD winning the media agency of the year category makes it look a lot slicker than it actually was.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.