The Mumbrellacast episode some don’t want you to hear
In today’s Mumbrellacast episode, go inside the story that sparked a fair bit of argy-bargy in adland.
After Mumbrella journalist Lauren McNamara raised some questions to the independent measurement company, COMvergence, about the validity of its agency billing report, the shit hit the fan.
The team talks about the complaints from major agencies, the scramble to investigate and the several unhappy emails and calls Mumbrella has fielded.
Sounds like only angry calls from one camp. Get over it.