The University of Sydney shifts its creative from The Monkeys to M&C Saatchi
The University of Sydney has appointed M&C Saatchi to its creative account and reappointed digital consultancy Yango to its media and digital accounts, following a competitive tender.
The creative account has been held by The Monkeys since 2014.
The University of Sydney had worked with The Monkeys since 2014
The two agencies will be working together to continue the university’s brand platform ‘Leadership for good’ and leverage it to reach diverse audiences in Australia and internationally. They will also work with the University’s in-house team to focus on communicating the key messages of education and research.
