The Warehouse pauses all advertising for eight weeks
The Warehouse is hitting pause on all advertising spend
Embattled New Zealand discount retailer The Warehouse is stopping all external ad spend for eight weeks, after announcing 270 job cuts last week.
The company’s chief marketing officer Frankie Coulter announced the risky move yesterday.
“The Warehouse needs a big revival and to do that we’ll need to make some big calls,” he said.
