This just in: News bulletins are the latest podcast trend
The humble news bulletin — a staple of live radio that pre-dates TV — has become the latest podcast listening trend, as short bite-sized blasts from Sky News, the ABC, SBS, and The Squiz flood the upper reaches of July’s Podcast Ranker.
ABC News Top Stories is the second most-listened-to Australian podcast in the country, according to Triton’s podcast ranker.
Each episode runs for around two minutes, and there are roughly 12 published each day. Between them, they pull an audience of 837,869 listeners, although when you look at the download numbers (3.3m), it averages out to around 8,700 downloads each episode.