Tiger Beer celebrates creative talent in Uncaged campaign

Tiger Beer has launched a new campaign as an extension of its ‘Uncaged’ brand platform, celebrating creative talent.

Created by Marcel Sydney, the ad features graffiti artists, a violinist, a fashion designer, a rapper and dancers as the brand aims to demonstrate the importance of having creative courage. It will run in Asian markets.

‘You don’t know them yet but you will,’ a voiceover says at the conclusion of the ad.