#TikTokMadeMeBuyIt: the 12.4B-strong trend advertisers should be leveraging
TikTok for Business’s recently released eBook, ‘Why #TikTokMadeThemBuyIt’, aims to alert brands and advertisers alike of the tremendous potential the app has to help cultivate community, consumer loyalty and ultimately, profit, writes Seja Al Zaidi.
While Australians are aware TikTok has exerted a prodigious cultural impact on society, the extent to which the app has redefined e-commerce is now becoming clear to advertisers, brands and consumers alike.
TikTok for Business’s recently released eBook, ‘Why #TikTokMadeThemBuyIt’, aims to alert brands and advertisers alike of the tremendous potential the app has to help cultivate community, consumer loyalty and ultimately, profit.
