Today Network presenters party by the pool in new campaign
The Today Network has launched a new feel-good ad campaign featuring its presenters including Kyle Sandilands and Jackie O as it attempts to rebound from a run of PR disasters.
The four minute promo called “That Feeling” was filmed – mainly in slo-mo – on an outdoor high-rise terrace in Brisbane, and also features Hamish and Andy, Fifi Box , Jules Lund and others at a party.
The video features the song “We Come Running” by US band Youngblood Hawke.
Everybody but Kyle is in slow mo. That’s just how he rolls.
How did that old fat toolie in the blue cheque shirt get let in to the party with all those beautiful people old enough to be his kids?
Too early?
Maybe I’m getting old, but why is everything in media these days (film clips, TV ads, promos) this “spontaneous” street party where everybody is pretty and white and the DJs and dancers are cool and black? I was in the gym the other day where they play the (hideous) MTV and basically that was the premise to every single video clip on there. How come I’ve never been invited to one? Is it because I am fat and ugly?
pretty bad timing to be releasing that
Mpre bulldogs in ads please
auto tipe…more
An SCA story…. Watch the petty predictable plonkers come out to play.
Yes, Yes, what a terrible time to be marketing. Shocking timing. umm, just remind me plonkers, what’s the bad time to be marketing reasoning again? Let’s hear your marketing widom plonkers.
Now, Where’s Roz and Kate??
It’s actually quite a good ad for what it’s meant to do. However, Kyle looks like the dad who’s come too early to pick his kid up, and the dog has more charisma than just about everybody else.
No Australian songs suitable? The fact they have close up of girls asses says everything you need to know about the network.
That was far far far too long..
Struggled to make it to 1:30 – Yuck!
Not sure if I’m watching a bunch of rushes or a final edit?
Typical mumbrella thread
How disappointing. Initially you think you’re watching a cliched film clip or coke TVC aimed at teens and then when vile Kyle drops in you realised that its an ad for a stodgy over 40 female radio station.
Poorly positioned, unoriginal, unknown track, and will not transfer well at all to a 30 sec spot. Not to mention its poorly timed given their terrible handling of the royal prank issue
It makes you wish it was an ad for supre or coke!
What’s the idea? This thing just goes around in circles.
I don’t have time to watch the full video; can someone please tell me at what point the prank calls start so I can fast forward?
Fast forward 10 years. Where will any of them be?
Art Directed to within an inch of the American Dream…oops, I mean, Australian. Do I?
Aren’t the personalities all a tad old for this kind of advertising to be realistic?