Tourism Australia marketer joins Jetset Travelworld

Kim PotrateThe head of consumer marketing at Tourism Australia Kim Portrate has been appointed chief marketing officer of travel company Jetset Travelworld.

Portrate spent the last five years leading Tourism Australia’s consumer marketing team, the tourism body’s global strategy, program development and the implementation division.

“Kim comes to us with an extensive strategic planning background, stakeholder management and travel industry experience,” said Rob Gurney, CEO of Jetset Travelworld.

“This will be leveraged to direct and manage Jetset Travelworld’s marketing presence which will make a real impact in the industry.”

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