Tourism New Zealand reveals undercover agents in Australia via TBWA\Sydney and Eleven

Tourism New Zealand is encouraging Australians to book a holiday in Aotearoa New Zealand through a network of secret (travel) agents in its latest campaign via TBWA\Sydney and Eleven.

The new work reveals the identities of a number of ‘Secret (Travel) Agents’ who have been working undercover to promote Aotearoa New Zealand as a travel destination.

 

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