Uber Eats and athlete generated media hit the spotlight at the Mumbrella Sports Marketing Summit

May 16, 2019 9:46

One of the biggest sports campaigns of the summer, Uber Eats’ collaboration with the Australian Open tennis, will be laid out at the Mumbrella Sports Marketing Summit on July 4 in Sydney.

Food Delivery brand UberEats drove enormous media attention and consumer buzz in January with an integration tailored for the 2019 event which saw, among many other things, professional umpires seemingly being delivered food during matches.

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Damian Francis

I take care of the operations and subscription content at Unmade. I was previously head of content at Mumbrella and prior to that, editor of AdNews. I have been a journalist since 2004.

Topics

athlete-generated media Ben McCallum Georgie Jeffreys Jenna O'Hea Kerry McCabe Matt Granger Matti Clements Mediacom Nine Olympics Players Voice Tennis Australia Tom Martin Uber Eats WNBL