Underbelly: Badness ends on a low
Nine’s finale of Underbelly: Badness was the show’s lowest rating normal episode of the season.
The final episode rated 861,000 across the five metro markets according to preliminary ratings from OzTam.
The show was 12th for the night in total viewers but 9th in Sydney and Melbourne, 14th in Brisbane and Perth and 15th in Adelaide.
It did better in the three key advertising demographics however, placing fourth in 16-39, and fifth in 18-49 and 25-54.
I wonder if the next Underbelly will be the last – for a while at least?
No doubt it will get a boost in Melbourne, but other markets tend to be a bit more objective
Got to say I watched it and loved it. Sometimes the measurement system has me baffled!
I have to admit to schadenfreude after having to watch the interminable trailers for this rubbish over 4 weeks of Olympics coverage.