Clemenger buys Ursa in bid to create bigger health offering

Tim Burrowes

December 9, 2010 3:46

Clemenger Group has bought independent agency Ursa in a move aimed at bolstering the group’s healthcare credentials.

The move will see Ursa merge with Clemenger’s specialised agency CJB (previously Curtis, Jones & Brown). Ursa has specialised in over the counter medicine while CJB’s focus in on prescription pharmeceuticals.

The new entity will be called UrsaClemenger.

Clemenger Group executive chairman Robert Morgan said: “Health and wellness has been a strategic priority for us since the original acquisition of CJB in 1999. Recognising the huge potential of the category, we’re thrilled to be complementing the strength of CJB in the prescription drug space with the skills of Ursa in OTC and health services.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.