Ursa wins Zovirax account
Ursa Communications has been awarded the advertising account for coldsore brand Zoviraz. The announcement:
After a three way strategic and creative pitch Ursa has won the advertising account for GSK’s cold sore treatment, Zovirax. “We’re thrilled to be partnering once again with the marketing team at GSK” said Mardi Le Page, Ursa’s Managing Director. Ursa is charged with developing a long-term communications strategy for the brand as well as a creative platform to take advantage of Zovirax’s innovative product range. Ursa also currently works with GSK on Cartia, Beconase, Zantac and Nicabate (expert).
Source: Ursa Communications press release