F.Y.I.

Val Morgan launches insights division

February 27, 2015 12:46

Cinema advertising firm Val Morgan has announced the formation of a new insights and analytics division.

The release:

Val Morgan set to deliver greater insights and analytics with the launch of a new division Val Morgan Cinema Network Managing Director Daniel Hill, today announced the formation of an Insights and Analytics division. The insights and analytics team will provide the business and advertisers with more meaningful insights across both the cinema and outdoor businesses.

The Insights and Analytics team will be headed up by Paul Butler, Val Morgan’s Marketing Director, who now takes the newly created role of Group Insights & Analytics Director.

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