Vic Government launches female-led sports radio show
The Victorian Government’s Office for Women in Sport and Recreation has collaborated with Broad Radio to launch a four-part weekly sports series, in a bid to break barriers within the sports broadcasting landscape.
Play Big will air next Saturday, March 15 for four weeks, hosted by gender equality campaigner and Outer Sanctum host, Emma Race, Broad Radio’s Rana Hussain, as well as a panel of established and emerging commentators.
It aims to elevate women’s voices in sports broadcasting; Broad Radio reasons that women’s sport is breaking records, and so too should the people reporting on it.
You’ve got Emma Race, a super talented broadcaster, and the Vic Gov, why is this not 40 weeks?! How is 4 weeks of programming (on Saturday morning 9-11?!) going to be delivering any kind of results? Even with all the cut up episodes in different places this isn’t even a band-aid solution and will deliver poor results — but good for you that the box has been ticked! A press release has been delivered!
Long term change? um…….. forgot about that.
Listeners will ultimately determine it’s fate. If successful, it may get picked up. I wouldn’t hold my breath.