‘We are the fastest growing TV Network in the history of TV’ claims Vice CEO Shane Smith
CEO of youth focused media company Vice says it is disrupting both the TV space rapidly faster than any other company in television in an eccentric and sweary performance at the company’s Newfronts presentation.
CEO of youth focused media company Vice says it is disrupting both the TV space rapidly faster than any other company in television in an eccentric and sweary performance at the company’s Newfronts presentation.
Shane Smith made the bold claim at Vice’s Newfronts event telling a room packed full of media buyers: “TV is disrupted. 63 Days ago we started Viceland and it is the fastest ‘younging down’ of a network in television history. Ever.”
The eccentric CEO and co-founder told media buyers that Vice had a strong heritage in digital and would continue to disrupt the media landscape.
This bloke just broke my Bullshit Detector.
Jeez Shane Smith sounds like such a douche!
Brands are supposed to be like ‘Ooh, Shane Smith is so edgy. He swears so much so he must be down the kids. Take my money.’
I must admit, i’m gen Y and I love Vice News. They are some of the best, most objective, hardcore news reporters on actual global affairs that matter.