Virgin Australia launches new travel campaign via The Precinct

October 25, 2021 10:40

Virgin Australia has launched a new marketing campaign to appeals to Australians as they emerge from lockdown and prepare to travel again.

Virgin Australia has partnered with The Precinct to create the campaign, with a teaser of the hero campaign video released on Virgin Australia social media channels over the weekend, before the TVC debuted nationally last night. The campaign will continue to be aired across national and regional television during October and November, as well as on social media, YouTube and catch up TV.

The campaign coincides with the launch of the Virgin Australia ‘Yay for holidays’ sale today, where travellers can get air fares from as low as $49* one-way in Economy. The sale runs until midnight AEST 1 November 2021, with sale fares available to 28 destinations around Australia and abroad, including Fiji, Bali and Queenstown.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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