VMG grows with launch of digital performance agency Sillyfish

Independent Australian media company Venetian Media Group (VMG) has launched its digital performance agency, Sillyfish, which will be led by Dany Coutinho and Rob Manning.

Sillyfish is now the seventh brand in the VMG ecosystem, after it added Aspire Talent Group earlier in March. The new agency is set to bring a unique offering with an ROI-based strategy to SEO, SEM and eCommerce, delivering the highest level of transparency possible for clients.

Dany Coutinho, formerly of Carat, Mediacom and GroupM, will be the head of operations for the brand. Ex global head of digital for AdStream, Rob Manning, joins as director of growth and business development.