Vodafone. Just as good in Australia. No, honestly
It’s always interesting to compare the marketing performance of global brands in Australia versus the rest of the world.
Here’s Vodafone’s efforts in the UK, “The Kiss”, via Grey advertising:
And in Australia, via Ogilvy:
Just as good really, isn’t it?
Vodafone AU is the strange cousin that the rest of the family doesn’t talk about.
I was taught that if you can’t say anything nice, don’t say anything at all, Tim.
@Anne
I’d say a lot more if I could just get reception…
Not even for the same product. Irrelevant comparison.
Voda AU ad is not great. But the franchise in AU faces a totally different set of challenges to Voda UK.
@ Anne
Tim didn’t need to say anything; the ads said it all.
one has award winning potential , one is desperate …. you choose.