News

Wavemaker, News Corp & SA Health execute rapid-turnaround mask giveaway

Zanda Wilson

December 3, 2020 4:19

South Australia Health has collaborated with Wavemaker and News Corp to launch a COVID-safe mask giveaway in less than a day, as a rapid response to the recent Parafield cluster of Coronavirus cases.

Launched in time for Black Friday sales, a campaign such as this would usually take several weeks to put together, but Wavemaker and News Corp executed the giveaway campaign ahead of the major shopping event.

Make Sure You’re Covered Campaign

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Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

Topics

coronavirus GroupM Ish Davies Jon Logie Matt Hofmeyer News Corp SA Health South Australia Health Wavemaker WPP WPP AUNZ

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