We Are Different launches industry-first ‘Creator in Residence’ program

November 9, 2023 8:50

Indie creative agency We Are Different has launched an industry-first program – ‘Creator in Residence’ – to deliver insights around content creation and consult brands to better engage with creators, Mumbrella can reveal.

The program was created to address the need for greater collaboration between brands and talent, to develop more authentic, channel-first creator content.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.