‘We aren’t from the west, we are the west’ claims Western Sydney Wanderers’ ad

The Western Sydney Wanderers have told Sydneysiders “we aren’t from the west, we are the west” in its Hyundai A-League 2018/19 campaign.

Created in conjunction with production company Chisel, the ad features fans watching the soccer at home and at the game while also incorporating women, men and disabled fans playing the game.

The ad aims to act as a call to arms and remind people that the Wanderers are more than a soccer club.