Weber Shandwick launches social media crisis simulator into Asia-Pacific
PR agency Weber Shandwick has launched its social media crisis simulator FireBell into its Asia-Pacific offices today.
The announcement:
Monday October 10, 2011 –
Global public relations firm Weber Shandwick today launched the Asia Pacific version of its award-winning social media crisis simulator, FireBell.
nice way to productise a service Weber Shandwick but your own press release is a stinker. The airline analogy should have stopped after the first sentence. To compare a storm in the Twitterverse to the crash of a 747 is ludicrous.