What’s in the box, Google?
Google is one of those services which prides itself on being very simple and straightforward. Which is why its latest campaign has left a lot of customers baffled.
The search engine giant sent out a locked box to some of its clients – regular readers might remember the last locked box PR stunt we reported on, which ended with the bomb squad being called to Australia Square.
However, rather than cause a public disturbance, this stunt caused a lot of irritation with at least one customer, who we’ll call Mr X.
I think Mr X needs a referral to a mental health counsellor if that’s how he reacts to a simple PR stunt. How will he react to a serious setback in his life?
Mr X…. I hope your day got better…but seriously…have you heard of expression “first world problems”
First world problems, someone sent that poor man free headphones.
Google focused on their product intricacy rather than customer experience?
“Inconceivable!!”
a $5 pair of BLUETOOTH headphones? I think you are looking more $25…
Is Mr X Robin Hicks?
Hi DB,
It’s not Robin, nor anyone from the Mumbrella team. He’s a genuine Google customer.
Cheers,
Alex – editor, Mumbrella
We got some of those! Had a few minutes to spare, and was quite amused by the process of opening the box. Headphones have been used pretty much constantly by our events manager since then, she loves them.
Also, Mr X got frustrated right at the end – after watching the video, (or skipping through it), you could get the other digits straight away.
However, we’ve never figured out how we got on the mailing list…